Mood Boards

Hi there,
Today I am going to talk about one of the most exciting parts of pre-production, which is creating mood boards!

Some of you might ask ‘What is a mood board?’

Mood Board is a collage of images, texts, and ideas that will be helpful to visualise your project. It is commonly used in graphic design, interior, editorials, and films.

People used to have physical mood boards on white hard boards, but thanks to Digital development, people are more likely to create mood boards digitally by using such platforms as Instagram and Pinterest.

Here are some examples of mood boards:

mood board1_editedmood board2_edited

Every mood board is different so there’s no rule.

Be creative and explore what style you are looking for.

 

The project I was working on is about relationships and sexual health, and the audience I am targetting is from late teens to the early twenties who recently become sexually active. Therefore, I wanted my film to be bright and colourful.

The project is composed of three different parts: the live-action film, animation and interview. So Katerina and I had to prepare three mood boards which were slightly different in response to the characteristics of each genre, but which has a consistent theme.

And this is the result we came up with:

mood board2_edited

infographics

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